Tomorrow’s mobility today

We empower travellers, improve lives and shape the future.

Global connection is made seamless with Kuba.

Our mission

Modern transport needs modern solutions.

The world of transit has moved on. Travellers deserve more.

Kuba brings together cutting-edge technology with over three decades’ transit experience to drive – and redefine – journeys worldwide.

Our plug-in-and-play systems are deployed in weeks and crafted to grow and evolve with operators’ changing needs. We’re with you every step of the way.

Our solutions

Better travel for all

Efficient public transport is central to positive, sustainable change in our world. From cutting emissions and boosting the local economy to removing societal barriers and opening up new opportunities, it’s a right for all of us.

Whether used to connect travellers with healthcare, education, employment, families or friends, Kuba’s mobility solutions improve and drive lives globally.

Our six pillars

Customer obsession

Customers are everything. They are the cornerstone of success and the trust they place in us is hard-won but easily lost. At Kuba, we don’t consider projects as lists of requirements, but rather opportunities to deliver a product and service that delights our clients. With great customers who trust and rely on us, we have the foundations of a booming business.

Personal accountability

We do what we say we’re going to do; our job isn’t done until the job is done; if we pass a piece of litter on the floor, we pick it up. With a team of dedicated, accountable individuals, nothing can stand in our way.

Raising the bar

Ok is not ok. Wherever possible we strive for great rather than good. We don’t obsess over perfection, but we refuse to accept mediocrity. If you can’t stand back and admire the report you’ve drafted, the code you’ve written or the work you’ve completed then the job isn’t done yet.

Community

Through our business operations, we improve the global environment and strengthen local communities. We upskill those who work for us and we offer opportunities to those who need them most. Discrimination, in any form, plays no part in our business. A diverse, talented group of individuals, who cherish their colleagues and their environment, will make long-lasting positive impacts.

First principles

When a problem needs solving, we start with the problem, not the solution. Just because “ it was always done this way” is not a reason to do it that way again. We always seek the best solution to achieve an outcome even when it’s contrary to tradition or prevailing opinion. We celebrate a fresh approach even [especially] when it fails.

Production over perfection

We move quickly, we try new things and when it doesn’t work, we move on. When it matters, we are precise and perfect, when we experiment, we favour speed and endeavour over deliberation and hesitation. If this leads to failure, we celebrate the opportunity to learn and move forward.

Want to go on a journey with Kuba?

Sustainable mobility

As a proud member of the ICM family, Kuba supports game-changing organisations worldwide. Over the last decade, ICM and its stakeholders have granted over US$15 million to community and non-governmental organisations (NGOs) that empower positive social change.

Join our team

Become part of a global movement

Do you have big ambitions? Want to help reshape the world? Ready for your next adventure?

At Kuba, you’ll never be a number. You’ll play an active part in achieving our global vision for a more inclusive world.

Your next step awaits.

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